Website review, Locate three websites in order to complete the goal stated above—international strategic planning. You may also benefit from conducting your own Internet search of international marketing strategies. Write a 600-750 word paper as a memorandum of discovery. No particular format will be observed for this paper, but organize your writing into three sections that review each of the three websites, and then write a fourth concluding section that summarizes what you gleaned from this investigation. The summary conclusion should put together the benefit of the whole experience. [Note: Keep in mind that this assignment is not aimed at reviewing articles in websites, but rather, the company websites themselves, and the international strategies that they describe.] How To Review Websites For This Assignment: · Summarize the overriding purpose/thesis of each website. What is the essential message of the site? Provide a link (or address) for each website reviewed. · Discuss the material in the website in light of your understanding and outside research related to the material presented on the site. Do you agree or disagree with what the website presents? · What do you, the student, benefit from having viewed/examined this website? · After discussing each of the three websites, write a summary that combines what you learned from the experience. Present your own views. First person is accepted for this assignment.

Website review

The first website is “International Marketing Strategies: A Case of Apple Inc.” by M.H. Long and S.Y. Lo (2019). This website discusses the international marketing strategies used by Apple Inc. and how they have been successful in penetrating global markets. The authors argue that Apple has been successful due to their ability to adapt to different cultural and economic environments, as well as their use of personalized marketing strategies. I agree with the authors’ assessment that Apple has been successful in global markets due to their ability to adapt to different environments. The second website is “International Marketing Strategy: An Analytical Framework” by R.W. Paliwoda and D.J. Harrison (2021). This website presents an analytical framework for understanding international marketing strategies. The authors argue that companies need to consider a variety of factors, such as cultural differences and economic conditions, when developing an international marketing strategy. I agree with the authors’ assessment that companies need to consider a wide range of factors when developing an international marketing strategy. The third website is “International Marketing Strategy: An Overview” by P. Kotler and K.L. Keller (2019). This website provides an overview of international marketing strategies, including the importance of understanding cultural differences and the need to adapt marketing strategies to different global environments. The authors argue that companies need to be flexible in their approach to international marketing in order to be successful. I agree with the authors’ assessment that companies need to be flexible in their approach to international marketing in order to be successful. Cont…