SMART recommendations – Online and Offline Consumer Behavior

You are required to add/ edit to the attached  reportthat demonstrates your theoretical and practical understanding of consumerbehaviour in relation to consumption of vegetarian foods. Applying the understandingof the theoretical tools (DMU, BP and DM process and models). What’s required to be done:
1-      Add SMART recommendations reference some points using academicwebsites references refer to as an example Beyond Meat Inc. (U.S.)
2-     Add some examples to the whole report and supportthe analysis with Beyond Meat Inc. examples. The country to expand Please see attached for more details

I’ve attached both the whole assignment instructions document and the document to be edited/ added to.

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