Starbucks has achieved such international success by consistently providing its customers with high-quality products and services while at the same time staying true to its core mission of “inspiring and nurturing the human spirit – one person, one cup and one neighborhood at a time”. In order to do this, they focus on not only delivering exceptional customer experiences but also actively contributing positively to their global community by advocating for sustainable sourcing practices, reducing food waste and supporting local charities.
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