Identify the types of distribution channels and mode of transportations used by Starbucks. Which of these as per your analysis will reduce the expense to the minimum, without compromising on the requirements. Starbucks Supply Chain Issues

Starbucks Supply Chain Issues

The Starbucks website (n.d.) reveals that it distributes its products via a mix of Starbucks-owned outlets and Starbucks licensed stores. It also has joint ventures with other parties. Starbucks relies heavily on logistics to transport its goods from its various locations all around the globe. Starbucks may consider using intermodal shipping or rail to save money. These combine different modes of transportation in one trip. Starbucks needs to look at ways it can streamline its distribution system and reduce the amount of intermediaries in its supply chain in order cut costs. Starbucks may consider different types of distribution channels or modes of transport to solve these issues. Direct distribution channels can be used to deliver products to customers or stores, while indirect channels such as wholesalers and distributors allow for a greater market reach. Starbucks has the option of using different transport modes, depending on where they are located, like air, rail or road. Cont…

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