How can I construct three sample items (even without the benefit of SMEs or a focus-grouped discussion) that represent a construct of choice? Include an appropriate response scale. Constructing sample items

Construction of sample products

For those who don’t have access to subject matter experts or a group of discussion, it can be quite difficult to build sample items for measuring a chosen construct. There are steps you can take to make sure the items accurately represent the construct. It is crucial to clearly define the construct you want to measure. This will allow you to ensure the products that are created have a clear focus and be relevant. Consider the appropriate response scale for each item. You have a variety of options, such as Likert, semantic differential, or agree-disagree. You need to select a scale that fits the measure and provides enough information to reflect the respondents’ perspective. You should also consider what the items actually contain. A good idea is to create a list and select those that best match the measurements (Cheah, et. al. 2018). A colleague, or an expert can review items to ensure they are well-constructed and clear. Cont…

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